Management

Account Director

Jenny Wang

Jenny has over 10 years’ of PR experience specialising in media relations, brand building, digital marketing and marketing communications At SPRG, Jenny is responsible for helping clients draw up long-term PR and marketing communications strategies and manage publicity programmes. Her clients come from a wide array of industries including fashion, lifestyle, consumer, travel/hospitality, and commerce and finance.

 

Jenny is also well-versed in social media and new media communications. With thorough understanding of and rich experience with the social media in China, she devises comprehensive integrated social media strategy for clients or supports their publicity programmes, using tactfully such new media platforms and tools as Weibo, WeChat, BBS, video, etc. to help clients reach target audiences and other stakeholders.