SPRG Shanghai

Strategic DigitaLab China

Strategic DigitalLab China has extensive experience in helping international clients venture into the diverse Chinese market.


China's fast-growing economy offers endless opportunities. Businesses can seize this lucrative market by leveraging digital marketing. However, Chinese social media platforms such as WeChat are not simply "China's Facebook". They have a more complex ecosystem, demanding a strategy that is rooted in the values of the global Chinese consumer.


To be effective in China’s digital marketing landscape, businesses must think global yet act local.


We create award-winning campaigns for our clients, acting as a digital compass pointing them in the right direction. We start by gaining an in-depth understanding of you, your business and your objectives. We approach every brief with audits, research and tools, ploughing through your competitors' marketing ecosystem and getting to the heart of current market trends. Our digital marketing solutions are backed by insights and intelligence to ensure return-on-investment.


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