Deborah is one of the most experienced communications consultant in the industry. Across her 17-year career, the bulk of it was spent in agenci2s, she has worked on PR, media relations, advertising and social media for a host of clients in both B2C and B2B communications.
Having spent the bulk of her career in SPRG, Deborah left in 2018 to try her hand at corporate communications with a major Malaysian bank, CIMB. She rejoined SPRG in 2023 and it feels like she has come back to her spiritual home.
Across her career, she has worked on clients in the entertainment, lifestyle, sports, beauty, tech, banking and consumer industries. This includes international media companies such as A+E networks, Scripps Network Interactive, Turner and Universal, government agencies such as National Heritage Board and brands such as Red Bull and Great Eastern Life.
Since she rejoined SPRG, she has very quickly started working with clients in the sustainability space, DeFi and insurance.